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Eco Design

Velo Chic: The New Bicycle Concept For Women

January 18, 2012, 11:29 pmFiled under: Eco Design > Eco Living — Posted by Eco-Question Editor

Content by: Guo-Shiung Hung – www.popmonbo.prosite.com
Posted by: Eco-Question Editor
Source: Guo-Shiung Hung – www.popmonbo.prosite.com
Designed by: Guo-Shiung Hung – www.popmonbo.prosite.com
Photo Credit: © Guo-Shiung Hung – www.popmonbo.prosite.com
Special Thanks:

The goal of Velo Chic is to increase the bicycle ridership in an urban environment for a sustainable future. In America, women comprise only 25% of bicycle riders. The main factor that leads to this gender gap is that the industry trend of bicycles continues to focus on the existing bicyclists and ignoring the needs of the non-riders. In this case, female users could become an expanding market for the bicycle industry in the future.

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The Velo Chic: The New Bicycle Concept For Women © Guo-Shiung Hung / www.popmonbo.prosite.com

Instead of another exercise tool, the concept of Velo Chic tends to provide female users a solution for daily transport. With the elegant mechanism design, women can put on their beautiful dress and ride to anywhere with style. In addition, the folding design of Velo Chic can helps people to storage this design at home in an elegant and stylish way.

Target User

  • Non-bikers
  • Female users
  • Living in urban area
  • Living in a small studio

 

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Guo-Shiung Hung Biography

Guo-Shiung Hung © Guo-Shiung Hung / www.popmonbo.prosite.com

Guo Shiung (Raymon) Hung grew up in Taiwan and earned the BA degree in Mechanical Engineering from National Taipei University of Technology. In fall 2007, He attended the Academy of Art University in San Francisco, USA and completed his MFA degree in Industrial Design. He likes to observe the form of nature and apply it on his design. He also enjoy watching people interact with all kinds of products and looking for the design opportunities.

Experience

Taiwan

Jul 2006 – Jul 2007: Shan Horng Precision Industrial Company (Mechanical Cad Drafter)

Education

Sep 2002 – Jul 2004: National Taipei University of Technology (BA Mechanical Engineering)

Sep 2007 – Dec 2011: Academy of Art University (MFA Industrial Design)

Languages

  • Chinese (Native)
  • English (Advanced)
  • Taiwanese (Advanced)

Skills

Hand Sketching, Digital Sketching, Adobe Photoshop, Adobe Illustrator, Adobe Indesign, Alias Sketchbook Pro, Alias Design, Alias Automotive, Rhinoceros, Alias Showcase, Ketshot, Bunkspeed Shot, Photo Shooting.

 

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